IMOLE is a word derived from the Yoruba language in Nigeria which in its earliest manifestation is the expression of light, meaning: "House of Light." 


Brand Banter were responsible for developing a unique brand voice and personality which ultimately influenced the label and packaging design.

'Unique, luxury, handmade soy wax candles with a cultural focus and compassionate nature.'

We introduced use of subtle ethnic patterns to represent each range,

as well as complimenting design features that tie in with the brand story and ethic, such as internal message cards, label mocks and other brand elements.